Headshot of Pate

Pate Hubbard

Data Analytics · Product Management

About

I build analytics products.

I work across analytics from the data layer all the way to the UI. I shape data models, build ETL pipelines, and create table schemas. I work with engineers to define metric calculations and the business logic behind them. I have strong opinions about data visualizations and will happily go deep into the weeds on UI.

At Open Architects, my focus is turning raw data into polished products that people who aren't analysts can open every day, understand quickly, and act on. I care about how the data is structured, how the metrics are defined, and how the final product looks and feels.

I'm a tinkerer by nature and an intense learner. If I'm not building something at work, I'm probably building something on a weekend just to learn how it works. Outside of that, you'll find me reading, spending time with my family, and cheering on the Arkansas Razorbacks.

What I Do

Product strategy and delivery

I set product direction and help turn it into something the team can actually ship. That means deciding what to build, what to leave alone, how products should fit together, and how to respond to customer feedback and changes in the market. I work closely with engineers, designers, and leadership from the initial idea through release.

Data and analytics

I work across the data stack, from table schemas and ETL pipelines to the models that power the product. I work with engineers to define how metrics are calculated and the business logic behind them. I'm comfortable getting into the SQL and data pipeline details when that's what it takes to make an analytics product work correctly.

Data visualization and UI

I care a lot about design. I think carefully about chart choice, visual hierarchy, layout, interaction, and the small details that make an interface feel polished. I like getting deep into the UI and working through what belongs on screen, how it should be presented, and how the pieces fit together.

Customer and domain research

I spend a lot of time talking to customers and learning how they actually work. Those conversations help me understand the problems behind a request and figure out what the product should do. I'm happy to get deep into a domain before deciding how we should build for it.

Still hands-on in SQL, Python, BigQuery, and Power BI. My AI of choice varies depending on which model's clichés I've gotten sick of that week.

Experience

Director of Product

Open Architects
2022 - Present
  • Own product direction across three product lines, deciding what to build, what to sunset, and how the products should evolve together.
  • Architect and design products from concept through launch, making day-to-day decisions about workflows, interactions, information architecture, and the details of the user experience.
  • Work directly with engineering across the data stack, from BigQuery schemas and data pipelines to SQL metric calculations and the business logic behind them.
  • Partner closely with company leadership, design, engineering, and customers to shape product strategy, validate ideas, and turn ambiguous problems into products the team can ship.

Data Analyst

Homeschool Spanish Academy
2019 - 2022
  • Created & maintained company's data-driven internal reports & dashboards.
  • Managed the company's data warehouse and custom-built ELT processes using Python, SQL, and dbt.
  • Managed all new development projects with the programming team in accordance with SCRUM principles.

Commonplace Book

My digital commonplace book is a tool I built to store all my favorite quotes I find while reading.

I have never understood why people who can swallow the enormous improbability of a personal God boggle at a personal Devil. I have known so intimately the way that demon works in my imagination. No statement that Sarah ever made was proof against his cunning doubts, though he would usually wait till she had gone to utter them. He would prompt our quarrels long before they occurred: he was not Sarah's enemy so much as the enemy of love, and isn't that what the devil is supposed to be? I can imagine that if there existed a God who loved, the devil would be driven to destroy even the weakest, the most faulty imitation of that love. Wouldn't he be afraid that the habit of love might grow, and wouldn't he try to trap us all into being traitors, into helping him extinguish love? If there is a God who uses us and makes his saints out of such material as we are, the devil too may have his ambitions; he may dream of training even such a person as myself, even poor Parkis, into being his saints, ready with borrowed fanaticism to destroy love wherever we find it.
Graham Greene The End of the Affair
Perhaps more than her brothers, Mollie would struggle to accept the loss of their father. "Sometimes I feel that God couldn't have known how we all loved & needed him, here with us," she wrote in her diary two months after his death. "I don't believe I shall ever learn to say 'Thy will be done' about that."
Candice Millard Destiny of the Republic
When we abandoned what made us good and embraced what made us comfortable and secure, we lost something essential, knew we lost it and yet chose to lose. Material bounty and freedom are so much stronger incentives than sacrifice and character.
Joan Didion Where I was From
In old days there were angels who came and took men by the hand and led them away from the city of destruction. We see no white-winged angels now. But yet men are led away from threatening destruction; a hand is put into theirs, which leads them forth gently towards a calm and bright land, so that they look no more backward; and the hand may be a little child's.
George Eliot Silas Marner
A true revelation, it seems to me, will only emerge from stubborn concentration on a solitary problem. I am not in league with inventors or adventurers, nor with travelers to exotic destinations. The surest - also the quickest - way to awake the sense of wonder in ourselves is to look intently, undeterred at a single object. Suddenly, miraculously, it will reveal itself as something we have never seen before.
Cesare Pavese Dialoghi con Leucó
Maybe the right silences are what keep a friendship green.
Ivan Doig Dancing at the Rascal Fair

Bookshelf

I’ve been a huge book nerd since I was a kid. Here are a few of my favorites.